Navigate a Sustainable Maritime Future

At Hydrogen Valley, we acknowledge the growing environmental concerns and regulatory shifts surrounding the maritime sector. The extension of the EU Emissions Trading System (ETS) to encompass shipping activities signifies a notable shift towards a more sustainable maritime industry. Starting 2024, the phased implementation of carbon pricing for shipping will commence, gradually increasing the carbon price per ton of CO2e leading up to the year 2026.

This regulatory landscape presents both challenges and opportunities for shipping companies. Embracing green fuels is no longer an option but a necessity to comply with the evolving emission standards and to mitigate the financial impact of carbon pricing under the EU ETS. Switching to green fuels not only aligns with regulatory compliance but significantly contributes to reducing your company’s carbon footprint, paving the way for a sustainable and responsible maritime operation.

One viable solution to transition towards green fuels is retrofitting. Retrofitting your vessels to accommodate green fuels such as hydrogen, emethanol, ammonia, or biofuels is an effective step towards achieving lower emissions. It also extends the operational life of your vessels while ensuring compliance with the emerging carbon emission standards.

Moreover, replacing fossil fuels with green fuels, is an investment that not only reduces greenhouse gas emissions but also decarbonizes your supply chain. This approach is in line with the growing market demand for environmentally responsible shipping and adds a competitive advantage to your operations in the EU market, where carbon pricing is set to significantly impact operational costs.

At Hydrogen Valley, we are committed to guide you through the transition to green fuels, offering expert consultancy services to navigate the regulatory environment and implement retrofit solutions, based on technical and economic analysis. Our mission is to partner with shipping companies in achieving a seamless transition to green fuels, ensuring sustainability, compliance, and operational excellence in the new maritime landscape.

With Hydrogen Valley as your consulting partner, navigate the transition to green fuels with confidence, ensuring compliance, sustainability, and a competitive edge in the evolving maritime industry. Reach out to us to explore how our comprehensive suite of services can propel your shipping operations towards a greener, more sustainable future.

  • Get support in understanding and complying with the EU ETS and other global emissions regulations.
  • Evaluation of current fuel systems and recommendations for transitioning to green fuels such as hydrogen, ammonia, or biofuels.
  • Strategic planning for phased implementation of green fuel technologies.
  • Technical consultancy for retrofitting existing vessels to accommodate green fuels.
  • Project management support from initial design to final implementation of retrofitting projects.
  • Evaluation of the latest green fuel technologies and their applicability to clients’ operations.
  • Identification of funding opportunities and incentives for transitioning to green fuels.
  • Consultancy on building partnerships with green fuel suppliers.

As a business partner, we offer

As a business partner, we offer

Business Development

  • PtX Ecosystem overview & Go-2-Market strategy
  • Identification of PtX projects, CO2 point sources and offtaker opportunities
  • Facilitating partnerships and project consortiums (enabling public funding)
  • Qualifying business feasibility of Hydrogen, PtX and CCUS applications

Project Development

  • Project assessment & development from ideation to operation


In Hydrogen Valley, we help realize PtX projects from their initial stages and into operations. Our case portfolios cover collaborations into a vast area of research and demonstration projects. Below is a selection of cases related to sustainable shipping.

Let’s Collaborate

We help partners accelerate their green transitions.

Our vast knowhow tap into the main trends in the green transition, including the potentials around shipping as the X in PtX. We collaborate with renewables suppliers in both funded projects as innovation partner or as a trusted consultancy partner.


  • Site options discovery and assessments
  • Technology and application  assessments
  • Concept options / Plant design overview
  • Pre-feasibility study / viability assessment
  • Market analysis regulatory overview
  • Funding options overview
  • Early stage project ideation and outreach

Project Structuring

  • Site selection, permission overview
  • Technology selection and supplier shortlisting
  • Shortlisting of 3. party engineering companies
  • Business case modelling & optimization
  • Offtaker identification & initial discussions
  • Funding strategy, consortium gathering
  • Outreach/communication  consortium partners


  • Permissions and approvals application support
  • Supplier negotiation benchmark and selection
  • Support FEED dialogue as “owners engineer”
  • Preparation of “bankable” business case for FID
  • Support offtaker negotiations
  • Funding application support
  • PR and communication, local community dialogue


  • Support implementation and commissioning
  • Support supplier dialogue as “owners engineer”
  • Support implementation as “owners engineer”
  • Contract/budget progress support during implementation
  • Support offtaker dialogue
  • Reporting and communication (funded projects)
  • PR and communication project implementation progress


  • Considering next phase project extension
  • Service and maintenance optimization
  • Technical asset optimization
  • Value and revenue optimization
  • New offtakers/customer opportunities
  • Reporting and communication (funded projects)
  • PR and communication, project impact and benefits

Project Coordination / Management

In Project Management, we are your experienced, trusted and unbiased partner taking the process smoothly from A-Z.

Reach out to us!

  • Søren Bjerregaard Pedersen


    +45 2027 9242


  • Morten Brandtoft

    Head of Business Development

    +45 4060 3030


  • Thomas Munch

    Business Developer

    +45 2424 2253


  • Erik Mortensen

    PtX System Designer

    +45 5184 5188


Ready to start the journey?